Category: Mobile News

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Samsung’s playing hardball

This detailed article from Horace Dediu at Asymco discusses how important mobile is to Samsung, and just how much they are spending on advertising and sales-related expenses (commissions, incentives).

It might be surprising to note that Samsung spends considerably more than Apple and Microsoft. But it also spends more than Coca Cola, a company whose primary cost of sales is advertising.

However, advertising is not the only form of promotional spending. Samsung also pays commissions and “sales promotion“.

They are in this to win, which is one reason they are the only company besides Apple who are showing profits in mobile. You can bet that this will eventually translate into more influence over the Android platform, if not an outright purchase.

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iOS development iPhone Mobile News social shopping user experience UX

Mobile Links for week of November 25-30 2012

Android shopping traffic lags behind iOS, despite the larger number of devices. GigaOm asks why:
Why are Android users less engaged than iOS users?

Nice detailed graphs and links to several good stories on the topic. I do take issue slightly with the idea that “willingness to buy stuff == engagement”; everyone buys devices for different reasons. But if you are writing shopping apps or marketing your business on mobile devices, it’s important to understand the different types of users and the strategies that work best on each platform.

IDC: Developer Disinterest Could Kill RIM & Windows Phone Ya think? Out of all of the companies I’ve interviewed lately, only a couple are planning to put their apps on Windows Phone, and nobody is planning to support BlackBerry.

11 Apple iPads per hour vs. zero Microsoft Surface tablets Schadenfreude aside*, this is a significant indicator about what a misstep it has been for Microsoft to sidestep its OEMs.  They don’t have nearly the distribution network they need to go it alone.   Also, Surface exemplifies how badly MS has misread the tablet trend; it’s not about the hardware, its about reducing the computing experience to something that is quick and pleasurable.  Shoehorning desktop Windows onto a tablet barely capable of running it fails both tests.

*Actually, I’m not enjoying this at all,  I’m a Microsoft shareholder, and my investment has seen no growth, while my Apple stock has gone through the roof.  Steve Ballmer has got to go.

In BII MOBILE INSIGHTS: Mobile Technology May Define The Future Of Healthcare, PriceWaterhouse Coopers presents a video talking about how mobile is influencing healthcare.      The other links/reports on this page are pretty good, too.

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Blog Internet Marketing Mobile News social media

Mobile Links for 21 June 2011

Mobile App Use Overtakes Web Use

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Blog iPhone Mobile News Web development

Blackberry enters the Tablet race

Blackberry announced their Tablet today:

http://www.macrumors.com/2010/09/27/research-in-motions-7-inch-playbook-tablet-to-target-business-users/

Of course, it connects seamlessly to all the BlackBerry web services, has a webkit browser, multitasking, etc. Not sure what the connectivity is, rumor had it as something that tethered to a Blackberry handset rather than having its own cell radio. Definitely aimed at Enterprise market. No pricing announced yet,

More info on Engadget.com, including some pics from the RIM conference.

The demo video is fairly interesting, they appear to have cribbed a lot of UI concepts from Palm’s WebOS. All in all, it looks like a good offering; if you look at it as sort of an accessory to one’s Blackberry, it could get a lot of traction amongst Enterprise customers, even if the Blackberry app store doesn’t expand dramatically.

As a comparison, here’s the 7 inch Galaxy Tab:

This Official Samsung Galaxy Tab Video Demo Is A Nine Minute, Must-Watch Snooze Fest

They have borrowed liberally from iOS user inferface concepts, and the device does appear to be very responsive. What they don’t talk about is the price. Of course, there are a lot of questions about app availability as well, most Android Market apps will need rewriting to use the unique screen size, and it’s not clear it will have Android Market.

This video of a prototype HP Windows 7 tablet does not bode well for Microsoft at all:

Hp Slate review

Based on how sluggish the UI is, how many buttons the device requires to support Windows (a Ctrl-Alt-Del key? Really?), and the obvious lack of touch integration in the OS ( you have to press a button to make the keyboard appear for text input) this device is too little, too late.

Personally, I don’t think the 7 inch devices will prove to be a big hit. You are talking about a device that’s bigger than a phone, but smaller than a paperback book. While it can support the split-view type interfaces we’re seeing on the iPad and in Sencha, they’re still kind of small for displaying a lot of information. The larger screen of the iPad is just a lot more real estate for displaying information, and given the limitations of the touchscreen input resolution, gives you a fairly precise pointing mechanism at a low price point.

I don’t buy the rumors that Apple is going to introduce a 7 inch iPad, their decisions for the size and form factor for the first-gen device were not arbitrary. At its current size, the iPad’s screen is small enough to be a portable device (think replacement for a clipboard), but large enough to display lots of information and allow for very immersive UI interactivity.

Prcing is going to be an issue for all of these. With the current benchmark being $499 for the entry level iPad, there just isn’t a lot of room for price competition, especially since analysts believe that Apple could drop the price by $100 or more and still turn a profit. Right now, the phone-call-enabled European version of the Galaxy Tab is said to be priced at 700 or 800 Euros, or 679 British pounds. With contract, this is going to be lower, but who wants to commit to a multiyear contract for a device that is more of an accessory than a primary device like a laptop?

Hope that HP unveils their WebOS tablet soon, I assume it will hit much closer to the mark than the Slate, which appears to have been cancelled for a very good reason.

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Blog iPhone Mobile News

Android ‘openness’ more like ‘Open your wallet, please’

Insightful piece about Android’s “openness.” The promise of Android as an alternative to Apple’s approach is severely diluted by the same device manufacturers and carriers that were holding the smartphone market back in the first place.

It’s important to remember that Android was never conceived solely as a consumer phone OS, it’s an OS for mobile device OEMs to use in building their devices. As such, the device manufacturers have ample motivation to bolt custom user interfaces and features onto the core OS, since everyone starts with the same core Android OS. For their part, the carriers are back to their old tricks of disabling the features they’d prefer to monetize, and promoting their own app stores. Only Verizon allows Skype on Android, for example. AT&T only lets you use the Android Market for apps, no side-loading or alternate sources.

Mind you, in the days when the carriers had total control of the app market, fewer than 3 percent of phone users ever bought games, personalization content, or apps for their phones. In contrast, over 30% of iPhone users buy apps for their phones. By detaching app purchases from the phone bill and providing superior merchandising for apps, Apple was able to develop a real marketplace for mobile software. The old ‘carrier deck’ was a terrible place for discoverability, was tightly controlled by people who were very tone deaf to the brands offering apps and games, and the pricing model ensured that anyone purchasing apps would get a nasty surprise when their phone bill arrived.

App restrictions aren’t the only place where the carriers are flexing their newfound muscle in the Android world. You are also at the mercy of the carrier to see whether your Android 1.5 phone will be upgradable to 2.2; if the carrier decides they’d rather upsell you to their newer phones and a new contract (with stingier data allocations), you are out of luck.

The real revolution of the iPhone was to do an end run around the chokehold that carriers had on the functionality of a phone. It was unheard of to have a phone that was completely disconnected from the carrier deck for on-handset purchasing. Apps that used the Internet seemed expressly designed to ding you with additional data charges, and things like VOIP were strictly off limits. It was also nearly unheard-of to be able to easily update the phone firmware and receive new device functionality on an older phone. The latest crop of Android phones is selling ‘openness,’ but the real goal is to put the genie back into the bottle, and more of your money into the carriers’ pockets.

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Blog iOS development iPhone Mobile News

Mystery “magic trackpad” could signal something big

Apple has gotten a Bluetooth trackpad approved by the FCC. So, what would you possibly do with this? You don’t need it for one of their laptops, they already have a trackpad. Potentially you could use it with an iMac or Mac Pro, but why bother with Bluetooth?

I’m picturing this as a remote for an iOS-based Apple TV, or an HD version of the iPod Touch that has a TV cable. Either combination would let you run iOS apps on a TV and control them from your couch.

All the rumors about a new AppleTV with limited storage based on iOS sound more and more like an iPod Touch with an AppleTV app. It actually makes some sense — you could buy or rent the movies you want, put them on this device, and actually take your movies over to a friend’s house to watch on their TV by plugging in an adapter cable. A 16GB iPod Touch could hold 4 or 5 feature films in about a third the space of a Blu-Ray movie box, and of course the chips are out there for higher capacity. Even better, the WiFi connection could let you serve streamed content as well, like the tons of podcasts and YouTube already available, or cloud-based iTunes video. It’s not a stretch to think of an iPod Touch HD that could play full 1080p over HDMI.

This Apple TV app could just run on an iPod, iPad, or iPhone, too. You just bring the remote and the adapter cable for your friend’s TV, and it’s Movie Night.

Now all Apple needs to do is get content owners to get real about TV and movie pricing on iTunes, and they could have a real business instead of a hobby. The technology for these and even cooler services is not the challenge, it’s getting content owners to agree to reasonable terms for the selling of content that is still often available for free on broadcast TV, or can be rented for $1 from RedBox.