You can’t argue with their logic, but you have to wonder why the big discrepancy.
One area that screams opportunity is that it was taking them about 3-4 extra days to author the magazine for their Android targets, compared to a few hours to adapt their Retina iPad version to non-retina iPad and iPhone versions.
If you have an authoring platform that easily can generate for all the targets without manual intervention, then it really doesn’t matter how small your Android audience starts out. This seems to be the issue, that they built for the retina iPad, then ‘dumbed down’ the content to hit a broad range of Android devices. They use the Mag+ platform to publish their magazine. It starts with InDesign, and maybe that’s part of the problem. There’s a pressing need for a publishing workflow that is more organic to mobile rather than based on print content.
The other issue seemed to be discoverability — there is one place in iOS where Magazines are showcased (Newsstand), and they are also discoverable in the App Store proper. On Android, you have multiple app stores — Google Play, Amazon, and whatever storefront the carriers may have added. This means you need to submit your app to multiple stores and try to get it showcased there. If Apple has 100,000 downloads of your app, it will show up in popularity rankings, but that same 100,000 will be diluted across multiple stores on Android. And given the split they saw, it’s really 1250 downloads spread across Google Play, Amazon, Verizon, etc.
iOS 6 also has a feature that will tell you if there is an app for any sites you visit in Safari, and that certainly must drive downloads as well. The feature is called “Smart App Banners”. You basically put a meta tag in your web page that tells Safari about the app, and voila, a banner with an App Store link is visible to any Safari users using iOS 6. Android doesn’t have a similar feature.
RealMac Software’s Clear, introduced a fun, minimalist to-do-list manager that you’ll actually use. As an added bonus, version 1.2 includes iCloud syncing, and there’s a companion desktop OS X version as well. The gesture-based interface is easy to learn, fun to use, and includes very satisfying use of color and sound to reward you for washing the dishes, feeding the cat, etc.
This is hands-down my favorite app purchase of the year, an app I use nearly every day, and one only made better with the addition of iCloud.
Sketch Club: This inexpensive, but powerful drawing program has had several important features added this year: improved brush handling, the ability to record your drawing process, and improved sharing features. Add in the online community with the app, and it’s a great buy at $2.99.
Propellerhead Figure: Sure, it’s just kind of a toy compared to the excellent desktop music package Reason, but man is it fun, and the music engine underneath sounds great. This has also evolved new features since its launch, like export of sound files. I’ve spent 99 cents on worse apps, including my own. I hope that Propellerhead extends their line to make other apps of this type, perhaps something more like a sketchpad for capturing music.
Evernote 5.0: Evernote gave its app quite an overhaul on both desktop and mobile. While the redesigned desktop client seems to make a bunch of commands much harder to use, the mobile version is much more streamlined and polished.
Hall of Meh:
Google Maps: The UI is not nearly as intuitive as the old Apple-developed Maps app, the typography and layout stick out like a sore thumb, and the app asking for you to sign in with your Google identity doesn’t serve any purpose that helps you. Lack of address book support is a big step backwards, too. You may find it a must-have app, particularly if Apple Maps isn’t working well for you, but it really seems like a half-hearted effort from Google.
Paper (iPad only): Sure, it’s gorgeous, but its sketchbook UI paradigm gets in the way fast. The pens are responsive and aesthetically pleasing, but the pricing model of purchasing them individually at $1.99 makes this a very expensive drawing program considering its limitations. The lack of being able to pinch to zoom on the pages, along with the lack of layer support, make this package pretty much useless for anything but simple doodles. Also, the reliance on gestures makes it less intuitive than you’d think.
Facebook: While getting rid of their HTML5-based mistake was a good step in the right direction, the new version still lacks the elegance of the original native version, and the addition of advertising that can’t be filtered out only serves Facebook’s bottom line, not the user.
We’ve all been busy with the last-minute shopping, travel, cooking, and hangover cures, so here’s a rundown with lots of “Best Of” lists, predictions, etc. for the end of the year.
This piece from TechCrunch talks about how the lower advertising return on mobile will affect future sites and products.
I’ve had more time to spend with iTunes 11, and have to say that I’m impressed. The new version dramatically simplifies the clutter iTunes has gathered over the years. Most importantly, the new version introduces a new method of managing song playback that makes iTunes much more usable.
However, this refactoring comes with a learning curve. The reorganization is actually pretty logical, but for a long-time user of iTunes, it’s going to take a little mental recalibration to find things.
Note that I’m looking specifically at the iOS version of iTunes 11. Some UI elements may be different on Windows.
Less Clutter, More Focus
The first thing you’ll notice about the new iTunes is that the sidebars have been eliminated in favor of a segmented control across the top of the window.
Instead of the old control which let you swap between lists, grids, and cover flow, each of the settings in the segmented control has one view optimized for the type of content being displayed.
Song view looks relatively unchanged, and the same features for autosizing columns, hiding/showing columns, and dragging and dropping columns into the desired order are still there.
Album view now incorporates album art into the listing, for example. The use of album cover colors to highlight the current album being viewed is both attractive and visually helpful.
Artist View not only lists content from the artist, but gives you a quick link for finding the artist in the iTunes Store.
With the exception of the Radio view, most of these views provide both right-click menus and explicit icons for such functions as adding things to play list, toggling shuffle mode, etc.
Playlist Management
With the old sidebar drag and drop no longer available everywhere, playlist management is now a bit harder to find, but logical. Most lists, songs, etc. can be added to an existing playlist via the ‘Add To…’ icon or menu item, which presents a pick list of the playlists.
To start a new playlist from scratch, hit the + icon at the bottom of the sidebar on the playlist view. It’s a little inconsistent to me, but what you use to add songs is the same ‘Add To…’ button.
Clicking the Add To button causes the playlist pane to slide to the left and puts you in Song View. Now you can drag and drop songs to your heart’s content. You can drag album covers or song titles from any of the views, you aren’t limited to Song View.
There are alternate ways to get songs onto a playlist as well:
Device Management
Device management is done in Library mode via a pulldown on the right side of the horizontal navigation bar. This pulldown shows each of the devices connected and charging status for those connected by wire. Clicking on the device gets you the familiar device management page.
“Just make it work the old way.”
If you don’t care for this reorganization, you can make things look mostly like they used to. The traditional iTunes sidebar is still available via the View > Show Sidebar menu item. This disables the modal Show Store/ Show Library button on the horizontal navigation bar and eliminates the device pulldown, but keeps the horizontal segmented control for the different types of content.
Library Mode and Store Mode
iTunes 11’s new interface has two main modes: library mode, and store mode. They are toggled via a button on the right side of the horizontal nav bar. Store mode and Library Mode have distinctly different visual looks: your library has a light background on the nav bar, the store has a dark background. Note that this distinction is valid even if you are running iTunes 11 in the “Classic” show sidebar view.
The storefront does add a History pulldown (the button next to the ‘Library’ button) which will show you items that you have browsed recently.
Better control of what you playing
Conceptually, iTunes has always been very playlist-centric, which often would make it hard to know what would be played next when not specifically playing a playlist. This changes somewhat in iTunes 11, though it is easy to overlook at first. Now there is an explicit queue you can use for queueing up your music in advance, called “Up Next.”
Once you know about it, it is a much more intuitive way to schedule playback than the older, more implicit behavior of the playlists. To some extent, this borrows the queue paradigm used by Turntable.fm, but is a much more complete implementation (Turntable lets you add a song to the queue, but always to the topmost next slot).
In older versions of iTunes, whatever list of songs was showing in the main window was the queue; the next song to play would depend on where you were browsing at the time and how you had searched or filtered your library. iTunes DJ, formerly ‘Party Shuffle’, was a means of queueing up songs in advance while playing music, but one would have to add the songs they wanted to that playlist, and then arrange them. One needed to be nimble to set up a song as, say, the next one to be played:
Find song
Add to iTunes DJ playlist in sidebar
Go to iTunes DJ playlist
drag song to next slot in playlist behind currently playing song
“Up Next” changes this paradigm in a subtle but sensible way. You now have a queue of songs that will be played next, and you can simply add a song to the tail of this queue, or add a song to be played next. Right-click and select ‘play next’. The queue can be explicitly viewed on the control area, and can be rearranged via drag and drop. The ‘Play Next’ and ‘Add To Up Next’ functions are available in most menus accessed via the “>” buttons, and via right-click.
Of course, you still have the ability to immediately play a song, and if you haven’t explicitly added anything to the queue, iTunes will play songs much as before, basically using the list you have displayed. You will, however, be able to view this in the Up Next window. Should you be browsing music and decide to immediately play a song while you are playing an Up Next queue, iTunes will warn you and give you the option of clearing the queue or just playing the song and continuing with the queue afterwards. You can add entire albums and playlists to the queue as well.
Improved iCloud support
Whereas the old iTunes made a big deal about iCloud, iTunes Match is no longer spelled out as a separate playlist item. Songs that are on iTunes Match are clearly marked, can be played via streaming, or downloaded to the local machine using the download icon. Device management pages are clear about whether devices are backed up to iCloud.
The MiniPlayer is more powerful
The iTunes mini-player has always been a good way to get iTunes out of the way while working. iTunes 11 takes the mini-player beyond mere deck control (play, pause, skip) and adds Airplay support, search, and the Up Next interface.
The Up Next icon expands the MiniPlayer into a list view you can edit on-the-fly, bumping songs to the top, searching for new songs or albums to add, and basically the full functionality of the Up Next feature.
Clicking the Search icon gets you a very smart search which will let you add songs, albums, or playlists to the Up Next. Songs can be prioritized to play next as well.
This version of the mini-player actually takes up less screen space than its predecessor. One way it does this is through the elimination of the visual indicator of playback progress and the volume control. It’s a trade-off I think I can live with — while you can’t see time remaining or control your volume, you can find new songs, set them to play next or arrange them in the queue without leaving the mini-player.
Another difference of note is that the mini-player is no longer accessed via the standard maximize window control, there is a separate icon on the upper right corner of the iTunes interface that does this. Now the standard maximize button toggles full screen mode, bringing iTunes back into compliance with OS X Human Interface Guidelines. The user can now have both the full-sized player and mini-player visible at the same time as well. Option-Command M toggles between the two views.
Quibbles
Such a huge change is not without its quirks and omissions. Apple is apparently working to restore the old ‘Find duplicates’ feature already. Cover Flow is gone and probably not coming back, though even that is not necessarily permanent based on the outcry.
Playlists can’t be opened in separate windows for comparison.
Up Next has a little clock icon which toggles you between playback history and Up Next mode. This is kind of cryptic, though there is a tool tip on the icon. I liked the older iTunes DJ format of being able to scroll back in time before the current song.
Cover Flow, once a much-ballyhooed feature of iTunes, is no longer used. You may or may not miss it; I rarely used it, and in some contexts, like looking at app icons, it was downright silly.
There are sure a lot of ways to add things to playlists now, but starting a playlist is kind of a ride. It’s easy to get confused about what you can do in each context, and you never had to think about this nearly so much in the old sidebar-only, playlist-centric days.
Have Fun
To summarize, iTunes 11 is definitely different, anyone used to the old interface will scratch their head at times. However, the ability to really DJ live with the player is greatly enhanced by the Up Next feature. Up Next is a big improvement, and the new mini-player puts a remarkable amount of power at your fingertips.
It looks very consistent, but seems a bit fiddly. The minute you have more than one of these lockscreen cards, you have too much swiping and too many decisions to make, and this before you unlock your phone. It’s certainly not the ‘glance and go’ promised by Windows Phone.
It’s going to be hard to change the iOS lockscreen after 5 years, it’s become iconic to the brand, so Apple is going to be very cautious. I could see them doing something like this precisely because it doesn’t change the screen. I feel if you have to do anything more than wake the phone up, you’ve failed.
I can get the time at a glance. Anything more than that, and I’m wrapping my car around a tree. That’s my use case for information on the lockscreen. Windows Phone moves more in the right direction, but their asthetic choice of the Metro look makes it harder to pick out information. It’s like having 5 red and white parking signs on the same pole. Each have similar visual weight, and you end up paying too much attention to the phone. Android Live Wallpapers seem too heavy in both information and processing.
A passively scrolling version of the above proposal might work, as long as bites of information transition quickly enough that you aren’t looking at your phone for a long time and the content requires minimal reading. And you probably shouldn’t have more than 2 of these screens alternating, or you will be looking at the phone for too long. The key is that you are getting the information passively — if you need to interact, you should probably unlock the phone.
It’s all about meeting the ‘don’t die in traffic’ test.
Fernando Alves points out that iTunes 11 does have a means of increasing the font size. To increase the font size used in lists, check the “Use Large Text for List Views” option.
Note that there is only one large text font and the standard font, there is no fine control of font or font size. This option also only changes the font size of the list-oriented screens (Songs, Playlists) and not the other display options (Genres, Artists, Albums).
Using the alternative font doesn’t really change the row height in these tables, so the end result seems a little crowded, but at least the text is bigger.